Southridge Capital Noticing Big Gains In Marketing And Retail Sectors

Since the marketing sector has seen strong gains, Southridge Capital has been doing some research. According to the chair of the Institute for Supply Management™ Manufacturing Business Survey Committee, Norbert J. Ore: “The manufacturing sector grew for the eighth consecutive month during March”.

The growth rate is the quickest since July of 2004 indicated by the PMI. Mr. Ore pointed out, of the 17 industries that are followed; only rubber and plastic had contracted in the previous month.

Our inflation rate hasn’t moved since these positive numbers have been recorded. Southridge Capital is optimistic since the economy is still undergoing positive growth.

Southridge Capital was also encouraged by recent reports that retailers posted strong gains for the 5 weeks ending April 3, 2010, with all major retail groups having seen their sales increase in the past 5 weeks.

Since consumer spirits are up in concern to the economy, they tend to allocate more money to there spending. Hence, you see the gains in these sectors. Over the last 2 years, companies waited for consumers to open there wallets, but some could no longer wait. We can remember some of the bigger companies that fell victim to this: Filene’s Basement, Chrysler, Fortunoff, GM, Eddie Bauer and Circuit City all filed Chapter 11 during this time frame. It is our feeling that consumers are finally turning the corner.

Mattel’s Barbie Doll is one company that has been able to hold its own during these times. Barbie Doll sales in the United States have seen an increase in four straight quarters.

Global sales for Mattel’s Barbie doll also rose 3 percent. Mattel, Inc., (NASDAQ:MAT) did a survey, and voted on making a Barbie doll as computer engineer. Mattel has over 125 different ‘looks’ to it star, and is trading just about at its 52 week high. It’s good to see that there is still enough discretionary income in the system for a Barbie.

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